RIO RANCHO
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Reach Albuquerque’s most UPSCALE single-family homes!
RSVP reaches the top 60,000 owner-occupied homes in Albuquerque:
 
  • Total Homes: 397,000
  • Total O/O Homes: 206,000
  • RSVP Circulation: 60,000
  • Top Percentage of all homes: 15%
  • Lowest home value: $240,000
  • Avg home value: $370,000
  • Avg home income: $120,000
 
RSVP homeowners are:
• Primarily between the ages of 30-64 years of age
• Highly-educated earners; doctors, executives, business owners and professionals
• Affluent consumers eager to save money; 84% often or sometimes open the RSVP postcard deck*
 
*RSVP consumer survey, On Target Research, November 2012


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